Sports Marketing Consultancy
LET'S TALK: 07711 129820 ​
ABOUT IAN WAKEFIELD
After completing my CIM postgraduate Diploma in Marketing in 2008, I progressed on to be recognised as a chartered marketer in 2010.
I am passionate about marketing and have been privileged to work for some innovative, creative and market-leading organisations in the last few years. I specialise in sports marketing consultancy.
MY EXPERIENCE
I have a wide range of experience across a variety of different sectors including elite sport, NGOs, professional bodies, international sports events, charities, hotels, fitness, leisure, education, health and local authorities.
I am results-orientated and have used my marketing, management and organisational skills to promote world-leading events and teams including British Basketball, the Tour de France and the Scottish Open. During these and other more permanent roles I gained valuable experience in:
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Managing creative agencies
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Managing and working with website providers
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Radio advertising
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Billboard advertising
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Street advertising
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Public transport advertising
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Commissioning of photography/filming
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Managing and producing digital and printed media
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Proofreading
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Integrated marketing approach across all mediums
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Engagement with local and national TV/Radio and Newspapers/Magazines
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Website design and maintenance
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Social media
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Working within and developing brand and style guidelines
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Preparing for multiple interviews
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Managing a busy press office
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Analytics and reporting
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Developing strategic plans
I am also a qualified PRINCE2 practitioner and well-practiced at managing multiple projects at the same time.
Don't just take my word for it, click on my Linkedin profile below, and read the many recommendations and endorsements I have received for my work. Or see my testimonials.